Privacy Choices

We and our partners process your personal data using technology such as cookies in order to serve advertising, analyse our traffic and deliver customised experiences for you. You have a choice in who uses your data and for what purposes. After setting your preferences you may come back anytime to make changes.



Privacy Preferences

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.

Necessary ▼

Always enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-Necessary ▼

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.



Using X (formerly Twitter) for New Business Marketing Success

X, formerly known as Twitter, remains a dynamic and influential social media platform that can significantly boost your business’s online presence. In this comprehensive guide, we’ll dive into effective strategies and key features to harness the power of X for marketing your new venture in the digital world.

1. Create a Captivating Business Profile on X
Start by setting up a business profile on X that captures attention. Choose a memorable handle, incorporate a high-quality profile picture and cover image that reflects your brand, and write a concise yet engaging bio. Include essential details like your business’s mission, website link, and location.

2. Tweet Regularly with Relevant Content
Consistency is key on X. Regularly post tweets that are relevant, engaging, and reflective of your brand’s voice. Share updates about your products or services, industry news, and insights. Use a mix of formats like text, images, videos, and polls to keep your content diverse and interesting.

3. Leverage Hashtags Strategically
Hashtags are a powerful tool on X. Use relevant hashtags to increase the visibility of your tweets. Research popular hashtags in your industry, and also consider creating unique hashtags for your brand or specific campaigns.

4. Engage in Real-time Conversations
X is known for its real-time interaction. Participate in relevant conversations, respond to mentions, and engage with other users’ content. This helps in building connections and increasing your visibility on the platform.

5. Utilise X Advertising for Targeted Reach
Take advantage of X’s advertising options to reach a broader audience. Tailor your ads based on demographics, interests, and behaviours. Well-crafted ads can drive traffic to your website, increase followers, and enhance brand awareness.

6. Host and Participate in X Chats
X chats are scheduled discussions hosted by a user on a specific topic. Host your own X chat or participate in existing ones to showcase your expertise, connect with influencers, and engage with your target audience.

7. Share Behind-the-Scenes and User-Generated Content
Give a glimpse of your business behind the scenes to create a more personal connection with your audience. Also, encourage and share user-generated content to build community and trust.

8. Track and Analyse Performance
Use X Analytics to monitor the performance of your tweets and marketing campaigns. Track metrics like engagement rates, follower growth, and conversion. Use these insights to refine your strategies and improve your marketing efforts.

In conclusion, X offers a unique and powerful platform for marketing your new business. By crafting an engaging profile, consistently sharing valuable content, and actively participating in the community, you can leverage X to establish your brand’s presence and thrive in the competitive digital marketplace.

Inventis Website Design… website design reinvented.

No more large fees, no hidden costs, no added extra bills. What we do is different. We build you a high end, bespoke, mobile responsive website. We update the website for you whenever you like, so your website is never out of date or displaying incorrect information. We provide all of the extras required to run your website at no extra cost. We also provide continuous personal customer support, so less technically minded need not worry. We charge no large fees, you just pay a small monthly amount from as little as £1 a day.

Have a question?

Get in touch

At Inventis Website Design we do things different.

We pride ourselves on being a Big Local Website Design Company.

Request a Call Back

Get in touch to discuss how we can help you.